From 0 to 195,000 Followers. 2000% ROI Selling Digital Products
We built and scaled an online coaching brand from zero to nearly 200K followers, driving viral growth and €1,000+ in sales from just €50 in ad spend.
*Includes a social and website check, plus an action plan in 24h.
Get A Free Audit
A free audit includes a full social and website check, a diagnosis of what’s working and what’s costing you money, plus a clear roadmap to more clients, all in less than 24h.
About the Project
The client wanted to build a powerful personal brand that could generate consistent income online.
The goal: grow fast, build authority in their niche, and create a system to sell digital products without relying on ads.
They started from zero, with no followers, no content, and no systems, but wanted to turn their ideas into something real and profitable.
Background
Before we started, there was no social presence at all, no followers, no posting, and no clear content strategy.
We ran deep research on the top-performing creators in the coaching and self-development niches, both locally and internationally.
After identifying the patterns behind their virality and audience growth, we reverse-engineered a strategy adapted to the brand’s tone and target audience.
Services Used
-
Social Media Management
-
Sales Funnel Creation
-
Email Campaigns
-
AI Sales & Support
-
Landing Page Creation
-
E-book Creation
Solution
We built everything from the ground up, from branding and design to sales systems and automation.
What We Delivered:
-
A full content strategy with daily posting and high-volume testing until virality was achieved.
-
Video editing, scripting, and thumbnail design optimized for retention and shareability.
-
A monetization system built around digital products (guides and e-books).
-
A high-converting sales funnel with custom landing pages and email follow-ups.
-
A ManyChat automation for Instagram that replied to post comments and guided followers directly into product sales.
-
Continuous optimization of topics and video formats after each viral post to replicate performance.
The key differentiator was speed and consistency, testing fast, adapting faster, and prioritizing what the audience responded to.
Results
In about 12-15 months:
-
Followers: 0 → 195,000
-
Viral Reels: Multiple posts surpassed 1M views, with up to 4 viral videos simultaneously, generating over 20K new followers in a single day.
-
ROI: From a €50 spend → €1,000+ in digital product sales (2000% ROI)
-
Authority: Followed by top creators with over 1M followers
-
Opportunities: Multiple partnership proposals and collaborations from other coaches and brands
This growth positioned the client as a recognized name in their niche, trusted by thousands of followers and respected by major players.
Closing Insight
This project shows that with the right system, even a brand starting from zero can explode fast. When speed, data, and consistency meet the right strategy, followers turn into fans… and fans turn into revenue.